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Research papers

Time is on our side

"How Much Time Have We Got?" is an important presentation for:-Brands who want more of consumers' time but aren't sure how to get it;-Research practitioners who want to go from lots of data to a punchy deliverable, building key stats and analysis...

Catalogue: Congress 2016: #WOW
Authors: Ian Wright, David Benabo
Company: Tapestry
September 22, 2016
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Citation

Wright and Benabo (2016a, September 22). Time is on our side. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/time-is-on-our-side-8897